Test Bank for Strategic Management A Competitive Advantage Approach, Concepts 15E Fred R. David & Forest R. David

Test Bank for Strategic Management A Competitive Advantage Approach, Concepts 15E Fred R. David & Forest R. David

Instant download and all chapters Test Bank for Strategic Management A Competitive Advantage Approach, Concepts, 15E Fred R. David, Forest R. David.
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Table of Contents

I. Overview of Strategic Management
1. The Nature of Strategic Management
THE COHESION CASE: PEPSICO, INC. — 2013
II. Strategy Formulation
2. The Business Vision and Mission
3. The External Assessment
4. The Internal Assessment
5. Strategies in Action
6. Strategy Analysis and Choice
III. Strategy Implementation
7. Implementing Strategies: Management and Operations Issues
8. Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
IV. Strategy Evaluation
9. Strategy Review, Evaluation, and Control
V. Key Strategic-Management Topics
10. Business Ethics/Social Responsibility/Environmental Sustainability
11. Global/International Issues
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Authors and ISBN:

ISBN-10: 013382389X
ISBN-13: 9780133823899

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